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IS THE FAMILY DOCTORS’ DRUG PRESCRIBING BEHAVIOR INFLUENCED BY THE RELATIONSHIP WITH PHARMACISTS AND PHARMACEUTICAL REPRESENTATIVES?

Title:

IS THE FAMILY DOCTORS’ DRUG PRESCRIBING BEHAVIOR INFLUENCED BY THE RELATIONSHIP WITH PHARMACISTS AND PHARMACEUTICAL REPRESENTATIVES?

Authors:

Laszlo-Zoltan SZTANKOVSZKY, Magdalena IORGA, Smaranda DIACONESCU, Vasile ASTARASTOAE

Abstract:

The prescription of drugs is influenced by a number of factors. Among them, the doctor-pharmaceutical representative relationship seems to be one of the most important. The purpose of the study: to identify the factors influencing the family doctors drug prescribing. Material and Methods: 65 family doctors were questioned about the practices of prescribing drugs, about their opinion regarding the relationship with the pharmaceutical representative and the promoting tools. Variables like age, work environment (urban, rural), length of employment have been taken into consideration. Results: a total of 33,4% of doctors declared that the pharmaceutical representative provides financial support for their continuing education. More than ¾ of doctors sustain that doctor-pharmaceutical representative relationship is important when they prescribe a drug and approximately 30% of them declare they receive informal gifts, samples and different kinds of sponsorship from the pharmaceutical company representatives. Conclusion: family doctors’ prescribing is exposed to influences like sponsorships from the pharmaceutical company and they sustain that the relationship is influencing the drug prescribing.

Keywords:

family doctor, drug prescribing, pharmacist, pharmaceutical representative, ethics, behavior

Pages:

88-95

Language:

English

How to cite:

Sztankovszky, L.Z., Iorga, M., Diaconescu, S., Astarastoae, V. (2015). Is the Family Doctors’ Drug Prescribing Behavior Influenced by the Relationship with Pharmacists and Pharmaceutical Representatives? Social Research Reports, 27, 88-95

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